One of the topics concerning SEO talks about URL Rewriting. This came to be because primarily "search engines ignore dynamic URLs".
URL Rewriting does not only help in search engine optimization but also in the website's maintainability, and it makes the URL more user-friendly.
The Apache web-server provides this feature through the mod_rewrite module which is not installed by default.
Search the web for more information about Search Engine Optimization.
Just sharin'
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